The 2023 LATAM event began with a comprehensive Campaign Guide that outlined the 2023 LATAM logo, brand identity and goals.
From there, we then used this Campaign Guide to develop a wide range of marketing materials such as promotional videos, brochures, flyers, posters, banners, and social media content.
All of this content was focused around the promotion of LATAM with the goal of increased event attendance, sponsorship commitments and overall sales.